Company Overview:
AT&T is currently the largest wireless carrier in the nation.
AT&T formerly Cingular Wireless, uses a nationwide GSM network of
cell towers and is roaming partners with T-Mobile, SunCom, and other
GSM providers operating GSM systems. Cingular has more than 72.9
million (June 08) subscribers in the U.S. The company is headquartered
in Atlanta, GA.
Following AT&T's merger with BellSouth in December 2006,
Cingular Wireless is now solely owned by AT&T. Now that branding is
complete, the new AT&T represents the largest wireless company in
the United States, with more than 63 million subscribers who use the
nation's largest digital voice and data network.
Special Plan Features: Rollover service allows
subscribers to carry unused minutes from month-to-month; Myriad monthly
plans include free mobile-to-mobile and optional unlimited
nights/weekends and family calling; Data services available for
phones/PDAs, BlackBerry devices, and laptops; Pre-paid service
available.
Unique Features: Rollover minutes; Downloadable
games, ringtones, and other entertainment; "MEdia Net" mobile Internet
service for phones; Only major GSM carrier with push-to-talk service.
Pros: Nationwide service coverage and monthly plans
competitive with all major carriers; Rollover minutes provide added
value; Extensive selection of data and entertainment add-ons; GSM
network supports many phones.
Cons: Notable customer service complaints in wake of merger with AT&T Wireless in 2004.
Customer Service Review: Cingular's customer
service reputation took a major hit in recent years, with over 14
million complaints logged by the FCC in 2004 and the removal of
Cingular from the New York BBB listings in August, 2005. The company
is restructuring its customer service operations and reported a 56%
reduction in regulatory complaints in Q1 2006.
Technology Used: Cingular Wireless operates
nationwide GSM voice networks with GPRS and EDGE data services. Newly
lauched "BroadbandConnect" UMTS/HSDPA high-speed network. Cingular
also supports their legacy TDMA and analog networks, though they have
recently announced these networks will be shut down in 2008. Network Benefits: Nationwide coverage
including high speed data services; Enterprise services for businesses
- Cingular is the largest BlackBerry provider in North America; Push to
talk service. |